Why Mobile application?
Mobile application platforms are massively used by more and more mobile-device users worldwide.
Based on a study conducted in 2010 in the U.S, by Harris Interactive, it seems that a vast majority of adult population (95%) that owns a smartphone prefers apps, especially those that are free.
According to the E-commerce Monetate 2014 Quarterly Report, a vast majority of mobile-device users, visit websites from their device.
Indicatively, the following table can be rather enlightening, implying (or even spilling out loud) a great opportunity to increase your business’ profits.
|Website Visits by Device||2012||2013||2014|